What you get
What you get is clarity in the middle of uncertainty. We dig into your riskiest bets, pressure-test them, and surface the signals that matter. You’ll see where the real value lies, which ideas deserve investment, and which ones should be cut before they burn time and money. The result: evidence, frameworks, and tools that make decisions faster, align your team, and give design and development a clear path forward.
Clear validation of your biggest assumptions
We put your riskiest product bets under the microscope. Through targeted research and fast experiments, you’ll know which assumptions hold true — and which don’t — so your team can move forward with evidence instead of guesswork.
Confidence in what to build (and what to kill)
Not every idea deserves development time. We separate signals from noise, giving you the clarity to double down on what creates value and cut features, messages, or concepts that drain resources.
Strategic inputs ready to fuel design, development, or stakeholder buy-in
Discovery outputs aren’t just reports — they’re decision tools. You’ll walk away with actionable recommendations, frameworks, and insights that give design and engineering teams a clear direction, while helping you win alignment from stakeholders or investors.
Why Choose Nomtek?
We help companies release AI solutions faster and validate ideas sooner. Prioritizing outcomes, we propel your product to success with dedicated, goal-oriented teams of 2-30 specialists.
Mobile native products, cross-platform apps, AI solutions, and AR/VR products shipped.
Senior designers and developers supported by dedicated product managers.
Active users of a single app over the years.
Average team member experience
Who It's For
Our product discovery services are adjusted for company size and stage of development for maximum value.
For Startups
Dynamic approach to jump-start your project and move to the next stages.
- Helping founders pre- or post-MVP
- Fundraising with evidence
- Showing how to avoid “build trap”
We help you find the shortest path to a real product-market fit signal. Fast, light, focused.
For Product Teams in Enterprise
Helping teams across all product aspects:
- Developing innovation or R&D leads
- Conducting strategic product shifts
- Navigating stakeholder alignment
We help you bring clarity to cross-team work, validate risky bets, and optimize product ROI with confidence.
How We Work
Discovery is not a standalone phase. Our work blends research, experimentation, and strategy. These insights aren’t just interesting, they’re actionable. Each method is chosen to reduce uncertainty where it matters most-product-market fit, messaging, UX, pricing, and feature scope.
Understand
Every product carries hidden risks: will people care, will they pay, will they stay? We uncover answers before you commit resources. By running interviews, surveys, market mapping, and targeted experiments, we pressure-test your riskiest assumptions. Instead of guessing, you’ll know which beliefs about your market, users, or product stand up to evidence and which need to be rethought, saving months of wasted effort.
Validate
Not all ideas earn their keep. We separate value drivers from distractions through prototype testing, in-app experiments, A/B tests, and fake-door validations. The outcome is a clear signal of what’s worth scaling and what should be dropped before it eats up development cycles. With the noise filtered out, your team can double down on what creates adoption, engagement, and ROI.
Optimize
Discovery outputs aren’t just insights on a slide — they’re tools for decisions and action. We translate findings into frameworks, roadmaps, and prioritized recommendations that guide product design and engineering. At the same time, you gain the evidence you need to align leadership, investors, or internal teams. The result is momentum: a clear direction everyone can rally behind.
The Impact
We keep the process structured but flexible, adapting it to the specific challenges and context of your product. Each step is designed to cut uncertainty and translate findings into practical outcomes. You’ll always know what’s happening, why it matters, and how the insights connect back to your business goals. The result is a clear path forward — built on evidence, not assumptions.
01
Initial meeting
We'll ask you a series of questions about your business, products, uncertainties, assumptions, and goals. These will be translated into clear research objectives.
02
Budget & timing
Every problem can be approached using different methods. To recommend the most suitable options, we need to understand your timeframe and budget.
03
Research plan
Based on your requirements, we’ll come back to you with a custom research proposal and plan.
04
Conducting research
Depending on the method chosen, research may take anywhere from 2 days to 4 weeks. You’re welcome to observe certain sessions (e.g., focus groups, in-depth interviews, co-creation workshops).
05
Report & presentation
You'll receive a report with actionable recommendations and suggested next steps. The format will be customized to your needs. Whether that’s a simple Excel list or a polished pitch deck, we’ll make sure it fits your context.
Our North Star: Data-Driven ≠ Slow
Research shouldn’t delay your launch: it should make your next step obvious. We run lean, iterative discovery loops tailored to your stage and challenge. From guerrilla surveys to executive-aligned strategic validations, our toolkit lets us flex between scrappy and rigorous.
- Every insight must lead to a decision
- Research must answer “so what?”
- The best experiment is the one we can run tomorrow
- Design and dev teams are always downstream of clarity
Packages That Fit Your Stage
Modular by design. Scalable by need. Start small with a focused sprint or embed us for ongoing support. Wherever you are, you’ll get the evidence to move forward with confidence.
Product Snapshot
A rapid check on one core idea: a feature, a message, or a user need. In just a few days, we run targeted tests that reveal if the concept has traction. Perfect when you need quick answers to keep momentum without overcommitting. Light-weight validation of one feature, message, or need.
Length: ~2–5 days
Research Sprint
A deeper dive into the assumptions that carry the most risk. We combine qualitative research, prototype validation, and fast experiments to give you a clear view of user demand and market fit. Use it to cut uncertainty around product direction or to align stakeholders before development starts. A week or two of deep, focused research to de-risk your biggest assumption.
Length: 5-10 days
Fractional Insights Team
Plug us into your product organization as an ongoing insights partner. We handle continuous discovery, research, and testing—feeding your roadmap with evidence and spotting opportunities or risks early. Ideal when you need a steady flow of validation and strategic input without hiring a full in-house team. Ongoing strategic product support-research, testing, and insight ops.
Length: Monthly
Your Discovery Research Lead
Basia Rogos-Turek
Product Manager
Smooth Out Product uncertainties
Our Edge in Product Discovery
Product discovery isn’t about collecting insights for the sake of it. It’s about proving which ideas deserve time, capital, technology, and attention: and which should be cut early. Our approach blends research, strategy, and experimentation to give you clarity and confidence before you build.
Not just research: product thinking
We don’t stop at gathering data. Every method we use is tied directly to product outcomes: validating demand, shaping features, and building business cases that lead to adoption and ROI.
Cross-functional from the start
Discovery isn’t siloed. Our teams blend product strategists, UX designers, engineers, and data analysts from day one. That mix gives you insights that are not only user-driven but also technically feasible and strategically sound.
We say "no" when it matters
Our role isn’t to validate everything you put on the table — it’s to help you avoid costly missteps. If an idea doesn’t stand up to evidence, we’ll make it clear. Saying “no” at the right time protects resources and sharpens focus on the ideas that can truly win.
Accelerated timelines, no compromises
You don’t need to choose between speed and depth. We’re used to shipping lean but rigorous insights in a week or less, so your team can make decisions quickly without cutting corners.
Experience in various markets
We’ve conducted research and experimentation across industries and geographies, adapting methods to different cultural and market contexts. Our track record spans the United States, Germany, Switzerland, Poland, the United Kingdom, Israel, the United Arab Emirates, the Republic of South Africa, Morocco, Algeria, and France. This breadth means we can spot patterns, anticipate challenges, and guide you with tested practices that work globally.
Case studies
Go beyond the obvious. Co-create with teams who value impactful experiences and products.
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Automating mortgage underwriting with multi-agent AI
Friday Harbor
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Helping candidates perform better at job interviews using AI
Monster AI
Helping students learn and understand basic math using artificial intelligence
Fibo — AI Math Tutor
Leveraging AI to build a content summarization app for better knowledge retention
taim
Creating a personalized audio listening experience with content curated by artificial intelligence
Audioburst
